Alberto Berton // Visual Thinker

Naktynes “Sleepwalkers”

Stickers to be applied on the doors of shops, pubs and nightclubs attended by the target audience.

Collateral activity in order to create buzz about the event.

Naktynes is a game/event addressed to a young target audience – mainly students – sponsored and organized by Pildyk (a Lithuanian telecommunication company).
The characteristic of this game is that it takes place at night.

Project Details

Client: Pildyk Naktynes. Guerrilla Advertising Collaterals: Stickers (agency: Adell Taivas Ogilvy, 2010)